Douyin Marketing in 2024 – Chinese TikTok for Business
Top Douyin marketing strategies in 2024 from experts to grow your business on the Chinese version of TikTok.
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Douyin E-Commerce Explained: Opening a Douyin Store
Discover how we open and run a successful Douyin Store with this essential guide to Douyin E-Commerce in 2024.
Douyin Advertising: Top Douyin Ads Strategies for 2024
My top Douyin advertising strategies for 2024. Optimize your Douyin ads to engage more users and maximize ROI.
Guide to Kuaishou Marketing (+Best practices)
Kuaishou is a short-video platform similar to Douyin. Unlike its more upscale competitor which targets big brands as well as urban youth, Kuaishou is primarily aimed at lower-tier cities, rural populations, and migrant workers who use the app for comedy videos or live-streaming of mundane tasks like daily trips. Kuaishou trends in 2024: Since February…
How Mbappé’s Meme Magic is Winning Over Chinese Fans
Kylian Mbappé’s Entry into Xiaohongshu: French football star Kylian Mbappé, currently with Paris Saint-Germain F.C. (PSG), has successfully joined the Chinese social media platform Xiaohongshu, also known as RED. In just four days, he gained 192,000 followers and made three bilingual posts. His introductory video alone attracted 88.2K views and 11K comments. Active Engagement and…
List of Best Chinese Social Media Apps To Promote Your Business in China (Ranking 2024)
Techy, social media-addicts in China are more than 1 billion in 2024. Chinese consumers are on their phones for much of the day, 2hour per day on douyin on Average in 2024. Nearly all are active on a Chinese social media platform of some kind. Market your business in some of these, and you’ll be…
E-commerce live streaming in China: Guide for Brands
In 2024, all brands need to understand that live eCommerce, aka E-Commerce live streaming, is an opportunity for ALL brands from all industries in China. Why e-Commerce live streaming in China is so special? E-commerce live streaming is on the rise in China. Everything ranging from make-up, clothing, automobiles, homes, to even rocket-launching services can…
Little Red Book has launched “Red Marketing Academy”
The famous Xiaohongshu (little Red Book) , inspired by instagram has launch online and offline courses to teach Chinese people how to promote brands efficiently. https://xue.xiaohongshu.com/ All Marketer in China can get this certification and find easily a Job. Little Red Book, also known as Xiaohongshu, is a social media and e-commerce platform in China…
Guide to Live Streaming Platforms in China
As brands increasingly look to China for new opportunities to grow their businesses, live streaming provides a unique way to connect with Chinese customers in a very personal and engaging way. There’s no doubt that the live-streaming industry is on the rise. And businesses of all sizes are starting to take advantage of this powerful…
Sina Weibo Marketing: How to Create a Weibo Official Account?
Weibo is the largest open social media in China. Along with other social media and e-commerce platforms, Weibo has reshaped Chinese modern lives. Besides social networks, Weibo has also developed into a powerful and essential marketing tool. However, marketing on this platform is not easy for foreign brands, as the social ecosystem, as well as…
Content Marketing In China: How Does it Work?
I totally get it, navigating the vast and complex terrain of content marketing in China can feel akin to exploring uncharted territory. Like you, I’ve grappled with these complexities too. But having dipped my toes into this unique market and discovered that a whopping 70% of Chinese consumers lean on content when making purchases, the…
WeChat SEO: How To Rank On WeChat Search?
Ever felt like you’re caught in an episode of “Lost” while trying to get your brand noticed on WeChat? You’re certainly not alone. This powerhouse platform dominates the Chinese digital market, yet mastering its SEO ranks up there with deciphering Einstein’s theory of relativity for many of us. But fear not! I’ve been delving deep…