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When we know that Baidu is the number 1 search engine in China with almost 80% of the market share, it’s clearly the place where you want to be seen on the Chinese Internet. And obviously on the first or second page ! Nonetheless it will not work like the typical Google that we all…
Chinese are the nation of savers and although they are the biggest consumer power in the world, they like to secure their money in investments. Wealthy people in China invest in many assets, but their favorite has always been real estate. But the recent real estate crisis and problems of the biggest real estate company…
WeChat, the most popular messaging app in China with 1.26 billion active users as of 2022, provides great marketing opportunities for foreign brands. Its success relies on the fact that Wechat was able to integrate almost all the features that made the success of the world’s most popular networks. In this blog post, we will show…
Did you know that in China, young kids are limited by 40 minutes maximum per day from Douyin, the local TikTok, for children under 14Forty minutes a day is what Douyin, the Chinese TikTok, now allows teenagers under 14 years old. The service is even blocked for them between 10 p.m. and 6 a.m. Limited…
The Business Women in China are Powerful 70% of Entrepreneurs in China are Female. China is an exception in the world for the power of its Ladies in the business. The Top Business Lady is Zhangxin, the co-Founder of Soho. source The Chinese Business Club honor ladies The Chinese Business Club is a lobbying and…
It is sometimes convenient to have your own Chinese name when trading with the Chinese. Certainly, there is a good chance that your interlocutors are English-speaking. However, a Chinese name will be more easily anchored in the memory of your colleagues and business partners, exactly as it is easier for you to remember the English…
In 2023 Chinese students are on the starting block and eager to go back abroad to study after 3 years being almost impossible to travel because of the harsh covid restrictions. China has the world’s largest population (more than 1.4 billion people), so it is no surprise that one-third of all international students are Chinese….
Understand the new Chinese consumers in 2023. What do they buy? what they want ? what they search for? The Chinese market is not that easy for foreign enterprises to enter due to the Chinese government’s favoring of domestic brands, as well as huge differences in technology and business cultures. China’s rapid financial expansion caused…
In 2023, more than 1 billion people in China use the internet and all of them are present on different social media websites, therefore, social media marketing is very important for the success of any brand. Social media provides an effective and economical platform for a product but social media works differently in China therefore…
In China, digitization trends have been growing exponentially for many years. Thus more and more industries do not hesitate to change and modernize their product and their service as well as their methods of communication with their users and potential customers. Moreover, Chinese people are more and more in search of exclusive services, meeting their…
In the beginning of February of 2023, after 3 long years of covid restrictions, Chinese travel agencies got the green light from the governement and got allowed to organize again group tours to a selcted list of countries. Chinese tourists are in the starting blocks, they have been waiting for this moment for such a…
One of the most common methods for companies looking to sell and distribute products in China is to use a local distributor. BUT it is not easy, they have their way of doing business, their code their expectations. Some Business succeed and most fail . 2023 effective Tips to deal with Chinese Distributors This is…
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