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China publishes its first law on the protection of personal data

China publishes its first law on the protection of personal data

Data flow between China and Europe: On November 1, 2021, the Personal Information Protection Law (PIPL), a tough equivalent of the GDPR, entered into force in China. It is in addition to the legislative arsenal in place (in particular the Cybersecurity Law of 2017 and the Data Protection Law of 2021). It clarifies and strengthens…

Opportunities for Toys makers/brands in China
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Opportunities for Toys makers/brands in China

The toy market in China is one of the most competitive markets around with great potential. It’s no wonder why international companies are fighting to enter into this lucrative industry, and it will be very interesting to see how they fare against each other now that tariffs have been introduced on Chinese imports. In this…

Baidu is still a Powerful Tool for Digital Marketing in China

Baidu is still a Powerful Tool for Digital Marketing in China

From the editor: basic knowledge in digital marketing may be in need to understand this article. What is Baidu? Baidu is a Chinese Internet company mainly engaged in search engine services. It is the largest search engine in China. Baidu’s database has more than 100 billion Chinese web pages.  Baidu is the principal search engine…

How to manage a Chinese distributor? — Update 2021

How to manage a Chinese distributor? — Update 2021

The emerging countries such as China are eldorado to foreign companies for their sky-rocking economic growth. International and multinational companies want to get more profits by establishing a presence in China. However, the road is long and full of obstacles. Indeed, settling on the Chinese market is difficult so that companies have recourses to China’s…

China Perfume Market Smells like Money
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China Perfume Market Smells like Money

China’s fragrance & Perfume market is booming and catching the attention of international companies. A reporter from China Daily reported in Shanghai that there are over 100 new brands entering this industry every year, with many specialized products targeting Chinese consumers. In fact, China is now one of the most promising and lucrative markets in…

Introduction Native Advertising in China: Best platforms

Introduction Native Advertising in China: Best platforms

This blog post will provide a brief introduction to native advertising in China, which is the most popular paid advertising method in China. Native ads are content that blends with other content on a website and provides relevant information to users. This article will discuss how this type of advertisement works, who should use it,…

Top 5 E-Commerce Platforms to Sell Luxury in China

Top 5 E-Commerce Platforms to Sell Luxury in China

There are numerous e-commerce platforms in China, but which one is the best for selling luxury.In this blog post, we’ll walk through five top e-commerce platforms that sell luxury items in China (Secoo, VIP, RED, Tmall Luxury Pavilion, and JD luxury platform). We’ll also let you know why the own unique benefits and disadvantages of…