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  • Yoga Clothes in China: Big Market, Big Opportunity Only if…

    Hello, today I am going to share with you a “hot” market in China. Yes Super hot. Yoga Cloths, pants equipment. China right now is a $70B+ sportswear market, and yoga clothes are top rising star. Why? Because young people want healthy lifestyle, middle class want identity, and ecommerce makes buying easy. But don’t confuse…

  • The Fast development of football schools in China

    The development of football schools in China is a fascinating aspect of the country’s broader strategy to become a significant player in global football. Driven by governmental initiatives, public interest, and significant investments, these schools aim to cultivate homegrown talents who could elevate the national team’s status on the world stage. Below is an explanation…

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    How Mbappé’s Meme Magic is Winning Over Chinese Fans

    Kylian Mbappé’s Entry into Xiaohongshu: French football star Kylian Mbappé, currently with Paris Saint-Germain F.C. (PSG), has successfully joined the Chinese social media platform Xiaohongshu, also known as RED. In just four days, he gained 192,000 followers and made three bilingual posts. His introductory video alone attracted 88.2K views and 11K comments. Active Engagement and…

  • Gyms and Fitness in China: Chinese are Joining the Fitness Fever!

    This article is written for Professionals by professionals. China is a booming economy with vast opportunities for business expansion. As the Chinese population becomes more affluent, they are also becoming more health conscious. This has resulted in an increased demand for fitness centers and healthy lifestyle products and services. The domestic fitness industry is expected…

  • Xiaoyuzhou, how brands can use podcast platform in China

    Anta, a leading Chinese sportswear brand, has collaborated with Chinese National Geography (CNG) magazine to launch a podcast on Xiaoyuzhou, a popular domestic podcast platform. The podcast features experts in outdoor exploration discussing the majestic allure of nature and imparting essential survival skills. This initiative is part of their joint cultural IP project “甲行天下”, which…

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    Interview of a Sport Distributor in China

    Today, we interview a Sport distributor in China. Can you introduce your company We are one of the leading international sports company in China. We sell, promote and operate programmes and comprehensive Business solutions for the Chinese market for international Brand Can you talk about the Chinese Sport Market . China is a top sporting…

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    Fitness and Body Building Distributors in China

    As the awareness of healthy living is rising, engaging in sports is becoming a lifestyle for Chinese people. Do you want to how to know how to connect with Fitness and Body Building Distributors in China? Are you planning to attend Chinese trade shows and wholesale markets? So you acknowledge that attending Chinese trade shows…

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    What are the 3 trends in sports marketing in China?

    Sport in Chinese culture Exercise and sport have always been an important part of Chinese life. What are the latest trends in sports marketing in China? Historically, the sport has been a secondary concern for many young people. However, the Chinese mentality of being active and continuing to exercise into old age is very different…

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    How football clubs use Douyin to promote their Sports team in China?

    In this exclusive article, we analyze how football clubs maximize their exposure and create a fan base with TikTok Douyin. What is Douyin? Douyin 抖音 or Tik Tok is a short video app developed by Bytedance in 2016, which has made a lot of talk in recent months, especially in China. Douyin is aiming to…

  • What you need to know about the Chinese sports APP Hupu

    Sports editorial application Hupu vanishes from application stores – A Brief Introduction to HUPU HUPU (Shanghai) Media Co., LTD. Is established in 2007, which claims the games Internet the stage under the area name hupu.com and HUPU APP, and has formed into a mechanical pioneer drove by innovation, interlinked by four business segments, in particular…

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