MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
Huge China is a top global toy market Local Lego won by adapting to China Omni stores, Tmall, Douyin and RED together In 2025, Lego’s journey in China exemplifies resilience and adaptation in a booming toy market valued at over USD 9 billion, with projections soaring to USD 14.5 billion by 2033 drive Quick hello….
Western marketers plan in campaigns. Chinese marketers plan in platforms. That one difference explains why so many foreign brands run a beautiful campaign in China and watch it vanish without a trace. In China you do not buy a burst of attention and leave. You move into a platform and you live there. Get that,…
The brands that win in China are not the ones with the best product. They are the ones willing to change. Plenty of great Western companies have walked in, refused to adapt a thing, and walked out confused two years later. The ones that succeed treat China as a different market with different rules, not…
You do not need a Chinese company, a warehouse in Shanghai, or a license that takes a year to get before you can sell in China. For a lot of brands, the fastest legal way in is cross-border e-commerce: ship from abroad, sell to Chinese consumers, through platforms built exactly for this. JD Worldwide and…
$42B China pet market in 2024, fast-growing +7.5% yearly growth, led by premium Online Tmall, JD and Douyin lead pet sales The pet industry in China has experienced tremendous growth recently, thanks to increased affluence and a declining birth rate. As more people embrace the companionship of pets, the demand for quality pet food and…
Call WeChat a social network and you have already misunderstood it. Social is maybe a tenth of what it does. WeChat is where a billion people pay, book, travel, work, shop, and prove who they are. For a brand, that distinction is not academic. It decides whether you treat WeChat as a place to post,…
If WeChat is the operating system of Chinese life, mini-programs are the apps that run on it. And here is the part most foreign brands have not grasped: for a lot of small businesses, a WeChat mini-program is a better China storefront than a website. No download, no app store, no friction. Your customer is…
~30% of luxury in China is now bought online Young Gen Z and millennials lead luxury growth Multi multibrand stores shape discovery As the world’s largest consumer market, China has emerged as a hub for luxury fashion brands. With over 1,000 multi-brand stores across the country, these high-end retail destinations have become key distribution channels…
WeChat Moments is the closest thing China has to the Facebook feed: the stream of posts your friends share. And yes, you can put ads there. They look like a normal post from a friend, slipped between your contacts’ photos. Used well, it is one of the most premium ad slots in China. Used badly,…
One of the first questions every small brand asks us is the one most agencies dodge: what does WeChat actually cost to run? You deserve a straight answer. So here is roughly what goes into a WeChat presence, where the money really goes, and where you can stop spending. The pieces you might pay for…
People keep asking me to explain WeChat in one line, and I keep failing, because there is no Western thing to compare it to. It is not WhatsApp. It is not Facebook. It is not Apple Pay. It is all of those at once, plus your wallet, your ID, your taxi, your doctor’s appointment, and…
Most foreign companies open a WeChat account, post a few things, get no response, and conclude WeChat does not work for them. It works fine. They just used it like Facebook, and WeChat is nothing like Facebook. Here is what a small brand should actually set up, and in what order, so the account earns…
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