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digital Marketing China

Guide to launch a Brand in China


China is not an emerging market anymore. It has been emerged and now making new records in every sector including tourism, ICT, e-commerce, fashion, garments, furniture and electronics industries. This marketplace is attracting lots of multinational brands and lots of them enjoying huge profit.   But, it does not mean that every brand in China…


How To Reach Chinese Key Opinion Leaders (KOL)

digital China

Key Opinion Leaders (KOLs) allude to persuasive open figures, whom individuals see as specialists in specific fields and are educated on numerous subjects. As they are extremely mainstream in China, they are a capable promoting instrument for brands. With their help, they can impact huge groups and achieve thousands or even a large number of…


CES Put China Design at Front Row


  This year Consumer Electronics Show (CES) held in Los Vegas from 5th to 8th January. 3800 industries attended the show and more than 1500 of them were Chinese industries. So more than 42% of exhibitors were Chinese which clearly shows the dominance of Chinese designs in this market. Lots of US analysts appreciated the…


China Historic Startup Deluge


    China is getting into the funding business in a big way. A super enormous way. The nation’s government upheld wander stores raised around 1.5 trillion yuan ($231 billion) in 2015, tripling the sum under administration in a single year to 2.2 trillion yuan ($338bn) as indicated by information gathered by the consultancy Zero2IPO…