MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

Event Marketing in China : what you should not do !

Event Marketing in China : what you should not do !

Company giveaway can turn to be a miserable event In general, smaller organizations battle to discover the cash for prominent Marketing efforts, for example, a string of TV plugs, radio jingles or bulletin publicizing. What any business can do to raise their profile, but is put a small sum in special endowments that can be…

4 Steps for Digital Marketing in China

4 Steps for Digital Marketing in China

Social networks are the key in China. WeChat, China’s largest social network with its 809 million active user accounts, is so integrated that 35% of the time users spend on smartphones is dedicated to this platform. The continued growth of Chinese social networks is mostly due to the “Great Firewall”, the government’s censorship tool that…

Marketing in China : a twenty year evolution

Marketing in China : a twenty year evolution

Since 1996, China has evolved dramatically in every sector by retaining her famous cultural dimensions. The former China Twenty years ago, the Chinese marketing area was different than today. First of all media prices were cheap. The communications industry was not over-regulated and censored by the Chinese government. At that time, it was almost impossible…

Advertising was lucrative for Chinese search engines

Advertising was lucrative for Chinese search engines

e-Advertising in China   According to Emarketer’s forecasting report, total advertising spending in China will reach 78 billion USD for 2016. This includes all kinds of media such as Digital, TV, out-of-home, print and radio. By 2020, they expect this number to reach 122 billion USD. With the increase of TV advertising prices, the number…

How to make digital your weapon in China?

How to make digital your weapon in China?

Top 5 digital marketing tips in China China’s economy is still growing faster and faster and a lot of companies come there in order to take advantage of this opportunity. Numbers of business increased, competition is beginning rude and customers are more and more demanding. To face this competition and answer the best to the…

Chinese rural people are surfing on the digital wave

Chinese rural people are surfing on the digital wave

How a giant e-commerce sensitive Chinese Rural consumers?  Yes! Even if there are Chinese people in rural areas, they are potential consumers. Chinese rural population is counted for about 600 million citizens and the number of Internet rural users is accounted for about 250 million in 2015. But how can a big company sensitive Chinese…

A Chinese company will help foreign SME’s to get into Chinese market

A Chinese company will help foreign SME’s to get into Chinese market

Avenue51 will help foreign SME’s to get into the Chinese market. What is Avenue51? Created by Liu, a Chinese with long work in import / export sector and James Hardy, director of Alibaba.com, the company offers to its customers a complete package, including research, marketing, logistics and after- sales service to companies wishing to set…

Focus on China’s most popular app: WeChat

Focus on China’s most popular app: WeChat

What is WeChat? Developped by Pony Ma’s Tencent and launched in 2011, WeChat (or Weixin 微信) is a messaging application and is definitely the most popular app among Chinese customers. A swift evolution Only one year after its launch, Weixin set to hit the international market and changed its name for WeChat for other countries…

Interested by the Chinese market ? Everything is happening online

Interested by the Chinese market ? Everything is happening online

The Chinese Internet has its own characteristic Chinese consumers are very different from Western consumers. The first reaction they will have if they don’t know anything about a brand or a company will be to check on the Internet what is said about it. It isn’t half of them or a majority here, we are…