MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
If you sell something expensive in China, you have one real question: where do rich people actually spend their screen time? Get this wrong and your luxury product is advertised to people who will never buy it. The apps wealthy Chinese use are not always the ones with the most users. They are the ones…
Every week someone tells me the secret to China. It is guanxi. It is patience. It is a local team. It is understanding the culture. All of it sounds wise and none of it helps you sell anything next quarter. After almost twenty years here, I will give you the real one, and it is…
For twenty years the story of China was simple: the giant foreign brands walked in, spent the most, and took the market. That story is over. The fastest growth in China today is not coming from the biggest names. It is coming from small, specific, niche brands that stand for one clear thing. If you…
No Play Google Play does not work in China 5+ major local app stores to cover ICP licence and registration are required The Chinese app market is the largest and most lucrative in the world, with over a billion mobile users online, and it’s crucial to understand its size, key players, distribution channels, localization requirements,…
~90% of mobile payments via Alipay and WeChat Pay 900M+ mobile payment users in China e-CNY the digital yuan keeps expanding While cash used to be king in China not long ago, that has quickly changed thanks to the proliferation of mobile payment solutions like Alipay and WeChat Pay. With a combined market share of…
Crowded local rivals and Guochao raise the bar Costly paid traffic keeps getting pricier Beatable focus and content still win share Bottom line: B2C in China is harder than it was, crowded, pricey and proudly local. But the challenges are beatable with focus, native content and an owned audience. The brands that complain are usually…
Two foreign retailers have quietly cracked something in China that many giants could not: Aldi and Costco both built loyal, enthusiastic followings when plenty of bigger names retreated. They could hardly be more different in format, one a compact discount grocer, the other a vast membership warehouse, yet they succeeded for the same underlying reason….
Nvidia CEO Jensen Huang made a comment recently that started a lot of discussion across the tech community. During a podcast with Silicon Valley executives, recorded at Nvidia’s annual GTC event in San Jose, he was asked about China’s fast rise in robotics. His answer was short and clear: “I think China is formidable.” For…
Tesco entered China with huge ambition and the resources of one of the world’s biggest retailers. Years later it gave up, folding its China business into a local partner and walking away. For a company of that size and skill to fail in Chinese grocery is not an accident, it is a lesson, and a…
Walmart’s most interesting story in China is not Walmart at all. It is Sam’s Club, its membership warehouse, which has become one of the hottest retail formats in the country while ordinary supermarkets struggle. Members pay an annual fee and happily queue for bulk, high-quality, often imported goods, and the waiting lists and packed stores…
2026 Doing Business in China: Best Practices 🔟 10 Must-Follow Best Practices: 1. Douyin (TikTok China) “If you’re not on Douyin, you’re invisible in China.” ✅ Action: Run weekly product explainer series in Mandarin, optimized for Douyin’s “For You” algorithm. 2. Wechat is Your CRM WeChat Channel = Email + CRM + E-Commerce. ✅ Action:…
Not long ago, Carrefour was one of the biggest foreign success stories in China, with packed hypermarkets in city after city. Then it sold most of its China business to a local tech-retail giant and quietly stepped back. Carrefour’s story is not a one-off. It is the story of what happened to the giant Western…
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