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The importance of Qihoo 360 to promote your brands in China

The importance of Qihoo 360 to promote your brands in China

Qihoo 360 Technology Co. Ltd., or Qihoo 360 is the country’s largest Internet security provider that includes several services such as antivirus software (360 Safeguard, 360 Mobile Safe), Web Browser (360 Browsers) serch engine, and Mobile Application Store (360 Mobile Assistant).  The company has more than 461 million monthly active users. The company was founded…

Sogou is also important when you do SEO in China

Sogou is also important when you do SEO in China

Sogou is a Chinese Internet company headquartered in Beijing. The company offers several services such as search engines, advertising news, e-mail, and games among others. Sogou is one of the most popular search engine in China. The company revenues come mainly from brand advertising and online games. Companies have the chance to advertise themselves via…

Differences between Chinese and Western SEO

Differences between Chinese and Western SEO

There are significant differences between Chinese and Western SEO that companies must keep in mind during their marketing strategy in China. Western companies in China must forget Google and think Baidu Google is not a big player in China due to the censoring and controlling of the online information exerted by the Chinese government. As…

Only Chinese search engines can be used for SEO in China

Only Chinese search engines can be used for SEO in China

In December 26th, 2014, a date to remember for all the Google services users in China. The  netizens  in China, especially Gmail users received a poisoned gift from China : the complete blocking of all Google services. Google is completely out of the picture in China Indeed, we suppose that China and particularly GoldenShield, the…

5 mistakes you need to avoid when doing SEO on Baidu

5 mistakes you need to avoid when doing SEO on Baidu

Baidu is the most popular search engine in China with more than 65% market share. Consequently of Baidu’s importance in the Chinese market, companies must be well ranked on the search engine. In China there are 634 million internet users who constantly use search engines like Baidu to get information, therefore companies that desire to have…

5 secrets of Chinese SEO

5 secrets of Chinese SEO

In China, companies need to be well situated on search engines to reach more potential consumers. SEO in China is a powerful tool in order to catch more customers. In china, 618 million people are internet users which means 46 percent of the overall population. Due the popularity of mobile internet, around 500 million people…

Why you need to use a professional SEO Agency in China?

Why you need to use a professional SEO Agency in China?

SEO is an indispensable marketing strategy in China in order to catch the attention of Chinese consumers. SEO in China plays with different rules compared to other countries. SEO is basically focused in optimizing websites on search engines, this is very important because it improves the positioning of websites on the search engines in order…

SEO&SEM can boost your e-commerce business in China.

SEO&SEM can boost your e-commerce business in China.

SEO & SEM are helpful tools to get more traffic and potential customers to your website. SEO&SEM are techniques which improving the visibility of a website or online store in search engines. Due to the rise of the internet, companies are no longer restricted to selling their products offline. Online purchasing is a global phenomenon,…

Baidu news : Baidu Eye, cluster, and the right to censor the Results in China
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Baidu news : Baidu Eye, cluster, and the right to censor the Results in China

This article includes three news about Baidu, the Chinese search engine. Baidu Eye, Cluster technology or justice’s issues by the hand of Baidu “Baidu Eye”, the new Baidu’s product. Baidu, largest search engine in China has developed a wearable headset very similar to Google Glass. This product is calling “Baidu Eye” and it is a…