Wishu
Wishu is a new brand of tampons, targeting the Chinese market. more information here or their website
Our Missions
SEO
Keywords ranking on Baidu
Undercover Marketing
Positive PR ranked well on Baidu- Improve Brand Reputation
KOL Campaign
Drive Traffic to Store Via KOL (Key Opinion Leader)
Word of Mouth
iWOM – internet Word of Mouth via positive reviews, comment – clients engagement
E-reputation
- PR , focused women online news
Social Media
- Social Media Weibo Management
- Social commerce drive to Taobao Store
Challenges
The goal is to increase awareness in Chinese market
