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Cross Cultural Marketing Strategies in China

Cross Cultural Marketing Strategies in China

Are you struggling to effectively market your brand in China? Well, understanding how to navigate the complexities of cross-cultural marketing can be a daunting task. But fear not, because we’ve done our research and found the solutions that will help your brand thrive in this unique market. In this article, we’ll delve into the importance…

China Key Opinion Leaders: How to Collaborate with Chinese Influencers?

China Key Opinion Leaders: How to Collaborate with Chinese Influencers?

Although there are many different angles to take while preparing a marketing strategy for a brand in China, results from many campaigns carried out on varied Chinese social media platforms show that a good influencer marketing strategy can bring better results than all the other promotional actions altogether. Because of many scandals with products from…