Chinese consumers discover and love Chocolates Liquor Moutai*Dove
Co-brand heritage spirit meets global chocolate Novelty Chinese buyers love a surprise mashup RED curiosity spreads fast on social Chinese People have been surprised…
food
In China, Luxury Brands bet on Food and Coffee Shops
Experience luxury sells moments, not just products Cafes brand cafes draw young Chinese in RED these spaces are built to be posted In China…
Food in China: 5 B2B Tips for Export Manager
Let’s dive into the F&B sector in China, especially from a B2B perspective. Introduction: The F&B industry in China is massive, and the B2B…
GrandPa Cui, a new generation of Supermarket in China
New retail stores blend offline, online and content Value smart pricing wins cautious shoppers Community loyalty built on WeChat and content Pioneer of Online…
DaddyLab SaFety Test in China
DaddyLab (老爸评测): A Simple Look at China’s Consumer Safety Testing Company DaddyLab, https://daddylab.com/ known in Chinese as 老爸评测, is a company based in Hangzhou,…
China’s Pet Food Market: A Niche Worth Entering
A generation of young Chinese is delaying marriage, having fewer kids, and pouring the love, and the money, into pets instead. The result is…
Big STORM coming in the Pizza Market in China
Boom Western chains expand fast in lower tiers Local flavours and value win Chinese diners Apps Meituan, Douyin and RED drive footfall Quick hello.…
China’s Top 5 Fast-Growing Food Niches No One Talks About
Everyone knows about wine, baby formula, and beef. But in 2025, the real opportunities aren’t always in the obvious categories. The fastest growth is…
The “New” Olive Oil Market in China
The Boom of the Olive Oil Market in China: From Kitchen Niche to Health Status Symbol Mini-story (Olivier VEROT) In 2015, olive oil was…
Condiments & Sauces in China: Market Overview, Trends & How to Launch Your Brand
The condiments and sauces category in China is booming — but also evolving fast. Driven by young foodies, health-conscious families, and the growing interest…
China’s Bakery Market is Booming: A Golden Opportunity for Foreign Brands & Franchises
China is entering the game of Bakery and become Champion China’s bakery market is experiencing explosive growth, driven by rising disposable incomes, evolving consumer…
The value case
Marketing in China, done for less.
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