D’Auchel is a leather luxury brand founded in Hong-Kong by a French CEO. The brand is producing amazing creation combining the French know-how to the inspiration of one of the most dynamic city of Asia.
D’Auchel contacted GMA to get better visibility in Mainland China as well as setting up an e-shop but also because they needed specialists of Chinese Social Media to create digital marketing campaigns.
- Weibo and WeChat official account and promotion
- Beijing Pop-up Store
- Xiaohongshu (Little Red Book): e-shop and KOL campaigns