Our client was Red Bull Retail Travel, they wanted to promote Red Bull among Chinese Tourists visiting Thailand. They wanted to increase the consumption of Red Bull during their Trip in Thailand, and other parts of the world.
Because an average of 9 million Chinese travelers visits Thailand every year, Red Bull Contacted GMA to communicate only to the Chinese Tourists.
- Communicate about the different packaging of Thai Red bull
- Create a buzz on Travel Forums, Travel Influencers & bloggers, and Travel eMedia.
- Sensitive Chinese travelers to drink Red bull during their Holiday