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Targeting Wealthy Chinese effectively involves a blend of high value digital strategies and high-quality content that resonates with the luxury lifestyle. Here are 7 tips for reaching this lucrative market segment, done by experts of the market that work on campaign on daily basis 7 key trends in 2024 about Rich Chinese People Read more…
Increased competition between Japanese-beauty and Korean-beauty brands Nowadays Chinese beauty market is experiencing a great competition between Korean and Japanese beauty products. According to L2 New York research group, it was found that I comparison with K-beauty brands, J-beauty brands experienced rapid increase of sales and digital visibility in 2017. Moreover, in term of Korean…
The Senior Market in China is Growthing Nearly 15 percent of China’s population – more than 200 million people – is now 60 or older, according to the China Research Center on Aging. Old people are among the happiest people in China. Besides old hobbies like swimming, dancing and playing badminton in the park, elderly…
NetEase Music is a “social platform” where more than 300 million users share music, the best place to communicate for DJ in China. NetEase is a free music-streaming service offering a huge songs catalogue that can even be locally downloaded. NetEase has been investing heavily to support independent musicians generating a fresh supply of high-quality…
Chinese society describes the ideal woman as Bái fù mei (white, rich, and beautiful): celebrities on the advertisement do have the so-wanted white skin and the European milky complexion remains THE model to follow. Synonym of social success, white skin is deeply linked with the personal investment in cosmetics, in extension with wealth but also…
How to Attract Massive Chinese Tourists when you are a Russian tourism Player ? Hotel, Shops, Restaurant, travel Agency, or Transport operator how to drive Chinese Tourists ; 100 000 Chinese Tourists visits Russia every year. they are Rich, and like to spend money Russia is Best China’s Friend Russia has been experiencing a boom…
Qatar has luxurious offerings and high level of service making it extremely well positioned to attract Chinese tourists. This article is for Qatar Tourism Professionals The tourism market in Qatar Qatar praises itself to be one the best touristic destinations thanks to the best airline and the best airport in the world, but the…
Nowadays, with the growing consciousness among Chinese consumers about the importance of regular eye checkups and proper eye protection, the eyewear market is rapidly developing over the year. Glasses in China are perceived as an accessory of fashion, which motivates consumers to buy multiple products from eyewear for more fashionable or better-quality options. The glasses…
Good news for Israeli tourism business: the governments of China and Israel are developing air connectivity between the two countries and it should lead to a rise in the number of Chinese tourists. The tourism market in Israel According to a memorandum of understanding signed by the Civil Aviation Authority of Israel and its Chinese…
The fitness industry is booming in China as people become more health conscious and aware of the importance of a healthy lifestyle spreads. Gyms, classes, and equipment are in high demand, with entrepreneurs rushing to open new businesses and capitalize on this growing trend. While there are some challenges facing the industry, such as a…
Since 2013, China is considered as the greatest importer of olive oil and this market is now undergoing a 100% growth annually. According to the International Olive Oil Council, China is the one of the biggest markets to grow in the oil industry. The China’s olive oil market Because the country has almost 10 million…
In China, flowers are the symbols of love and happiness. Chinese are using amounts of flowers during festivals to cover the buildings and streets. Moreover, flowers are also a common gift on special occasions. The flower industry in China For the moment China is not a big competitor in the flower industry, however the country…
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