Russian Premium Sparkling wine

Famous international Wines Producer

The Brand & Campaign Context

As the imperial "champagne" producer of the Russian Czar, Abrau Estates sparkling wines always shine at the moment of banquet. Russia's first champagne, with professional degree, top technology, a hundred years of history recognized by all kinds of international competitions, from the world. The premium wines brand, was looking at China as an opportunity to not let go by thus searching for the most efficient solutions to get their name on an already saturated market. With the right strategy, we were able to help Abrau estates wines to gain in popularity and visibility and sell on China's most famous eCommerce app: Tmall.