France Tourism Bureau

Case Study

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Our Missions for France Tourism Bureau

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The Brand & Campaign Context

Macon Tourism You can choose between a cool, relaxing cruise down the river Saône, to explore the region’s vineyards (Saint-Véran, Pouilly Fuissé, Viré Clessé or the Mâcon Villages)

Results

  • 3 000% Chinese traffic
  • 100% tourism development

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