International Fashion E-Commerce Website

Attract Chinese International Fashion E-Commerce Website Users.

The Brand & Campaign Context

Our client is an international fashion E-commerce website that sells selective designer brands in luxury, streetwear, and fashion. The platform produces its own original editorial content in its streetwear and modern-inspired website. Founded in 2003, the platform is pacing the vanguard of directional retail with a mix of luxury, streetwear, and avant-garde labels. They take pride in building their own technology solutions and systems from scratch. Their field of focus has grown beyond that of a typical e-commerce entity as they explore the nexus of content, commerce, and culture. Currently serving 150 countries, generating an average of 76 million monthly page views, and achieving high double-digit annual growth since inception, our client is becoming a cultural protagonist in its own right. Based in Montreal, Canada, this e-Commerce platform wants to expand its business in China, with a Chinese Independent website. The brand wants to develop its presence on Baidu and asked GMA to guide them to understand this famous Chinese platform and increase their SEO.