B2B Spanish Automatic Lifting Solutions

Case Study

logo B2B Spanish Automatic Lifting Solutions

Our Missions for B2B Spanish Automatic Lifting Solutions

Baidu SEO Online Reputation B2B Lead Generation

Professional Smart Lifiting Systems

The Brand & Campaign Context

Founded in Spain in 2006, Elebia offers smart and innovative lifting solutions (such as crane hook) to businesses of all industries all over the world. Their smart connected products offer users a precision that "classic" hook can not rival with, improving outcomes and making crane drivers work easier. Considering China's unstoppable "building" industry, this is a market Elebia does not want to be out of. However, does this market, as lucrative as it is come with its own sets of challenges, starting with local competitions. To succeed in this market, Elebia will have to convince that their innovative products will lead to costs saving on construction and that no locals (cheaper) company's "smart hook" can perform as well as theirs. To do so Elebia will need to navigate on two differents roads: 1/ increase awareness about smart hook & lifting system 2/ promote themselves as the leader in their fields by using the right channels.


On-going Project

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