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5 Super Tips for Successful B2B Marketing in China
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5 Super Tips for Successful B2B Marketing in China

As one of the largest markets in the world, China presents numerous opportunities for B2B companies to expand their reach and grow their business. However, breaking into the Chinese market can be challenging, with its unique cultural, linguistic, and regulatory landscape. In this article, we will provide 10 tips for super successful B2B marketing in…

Baby Formula Market in China

Baby Formula Market in China

Baby formula is the most-demanded and regularly-bought baby product in China. While Baby formula exhibits a clear dominance in the market, there is a growing preference for ultra-premium formula products. Ultra-Premium Formulas are growing their market share. In first- and second-tier cities, ultra-premium baby formula sales have outstripped cheaper options. Ultra-premium products account for more…

China’s perfume Market : Unique scents of China

China’s perfume Market : Unique scents of China

Iconic perfumes like Chanel N°5 or Dior J’Adore have dominated China’s perfume market for decades. It is a fact that top luxury foreign brands are still favored by the majority of perfume-loving Chinese customers. Yet, with the recent shift in consumer tastes, we see that Chinese consumers are more interested in the unique scents of…