SEO is focused to optimize websites on search engines and this is very important to companies in order to be accessible for the potential consumers.
We are a marketing agency specialized in SEO and we have a large experience in the Chinese market.
Below, please find all the details of the SEO campaign to improve or increase your online presence.
We cover all the necessary online marketing strategies step by step:
- Current status of your website.
- Analysis of your competitors.
- Analysis of your business/product/service.
- Analysis of keywords & online competition.
- Technical analysis of website in-terms of SEO.
The first step is to know where you are on the search engines, what is your ranking on the search engines and analyze the keywords that you are using to improve them.
The second step is to make a competition analysis in order to know where you are compared to your competitors, what content have given them better results or what their strategy is.
It is essential to identify your main competitors and what keywords they are using to rank on search engines with the aim to create your plan of keywords.
All this will give us information about which keywords they are using to rank, the content of their website and most importantly; the information necessary to create a strategy to improve your SEO and overcome your competitors.
This analysis is the pillar of any SEO strategy. Therefore it is vital to make a deep study to design an efficient strategy and locate your website on the first page of search engines.
- Fixing all the technical errors of website.
- Optimizing the keywords appropriately.
- Based on the analysis reports – Preparing road-map to achieve results/rankings.
An on-page factor analysis will give us a global perspective of your web. We will ensure that your contents can be read and evaluated optimally by web crawlers. We carefully analyze the visible content of your page and our experts will examine and optimize your website. Thus, it is possible to find weaknesses and offer concrete solutions and optimization measures.
We will analyze the usability and accessibility of your website in order to know what your strengths and weaknesses are and how to improve your site to offer a better user experience.
We define relevant search terms and suggest new keywords that would be worth optimizing. We also analyze the positioning, competition and volume of national and international search of your keywords.
Keeping in mind your target audience, your services and your products, we will choose the appropriate keywords to include in your SEO strategy. Thanks to the appropriate keywords, your potential customers will be able to find your company and your services on search engines.
Off-page Optimization (Promotional Activities):
- Traditional way: Articles, Press Releases, Directories, One way, Reciprocal links etc
- SMO: FaceBook, Twitter, Linked In, Bookmarks, Videos etc
Off-Page SEO is a technique that we can do directly OFF your website to help you rank higher, including social networking, articles, Press Releases, directories and recripocal links. We will share your content and products on those online platforms.
We study your structure of backlinks and their quality and effectiveness. We analyze the links using multiple values such as content relevance, positioning values and importance on search engines. We also analyze the structure of backlinks because the best ranking on search engines is obtained with a particular combination of different quality backlinks.
It is about the number of times that your website is linked, from where and with what terms. We will build external links pointing to your site and each link to your site is seen by search engines as a vote of confidence in the website.
What can we do for you?
Firstly we thoroughly analyse your website. Auditing your website gives us key information about what to improve to make you rank better on search engine result page, this is called on site optimisation.
We will select the most relevant keywords to your product offer
We will select and optimize your keywords and thanks to those keywords, your website will rank on the top page of the search engines.
Also we will build quality links to your website, create quality contents to promote your site via social media platforms and we will use different techniques to on page optimization and onsite optimization.
What are the results?
Your website will be on the top pages of the search engines for targeted keywords and you will receive permanent high PR back-links which will increase your website traffic.
In addition, through updates social media profile it will increase the popularity of your company.
In a nutshell, the traffic of your website and your ROI will increase exponentially.
Cost: All our prices are bespoke and it depends on the no of keywords you want to promote.
If you are interested to improve your search engine ranking, don’t hesitate to contact us.